[UPDATED] ESPN in Retraction Mode After Offensive Headline Involving Jeremy Lin

Jeremy Lin

Somehow the worldwide leader in sports let a controversial headline post to their mobile site. On Friday night the Knicks seven game winning came to an end, which prompted ESPN to use an offensive headline. The headline read “Chink in the Armor.” The headline was live on ESPN Mobile between 2:50 a.m. ET and 3:05 a.m. ET.

ESPN released a statement on the headline:

Last night, ESPN.com’s mobile web site posted an offensive headline referencing Jeremy Lin at 2:30 am ET. The headline was removed at 3:05 am ET. We are conducting a complete review of our cross-platform editorial procedures and are determining appropriate disciplinary action to ensure this does not happen again. We regret and apologize for this mistake

[UPDATE Sunday 2/19 11:40 p.m. EST]

ESPN has fired one employee and suspended another for their roles in the offensive headline post. “We again apologize, especially to Mr. Lin,” ESPN wrote. “His accomplishments are a source of great pride to the Asian-American community, including the Asian-American employees at ESPN. Through self-examination, improved editorial practices and controls, and response to constructive criticism, we will be better in the future.”

Jeremy Lin said after the Knicks win on Sunday: “I don’t think it was on purpose or whatever, but (at) the same time they have apologized. And so from my end I don’t care anymore. Have to learn to forgive, and I don’t even think that was intentional. Or hopefully not.”

Max Bretos, the anchor seen in the video above, has been suspended for 30 days. They did not identify the fired employee.

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Posted on February 18, 2012, in Sports, Thee Cody Taylor and tagged , , , . Bookmark the permalink. 6 Comments.

  1. Wondering if this was done accidentally on purpose…

  2. This shows how PC and sensitive American society is. I think it’s kind of ironic that headline also happens to be one of the most cliche sports sayings out there. However. it’s hard to give ESPN the benefit of the doubt when their employees have done this multiple times.

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